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Our Story

Cheryl Lacson, Hanh Nguyen, & Karen Okerlund  | Owners, Joy + Love

Hello! We are Cheryl, Hanh, and Karen, friends since junior high school and business partners who are incredibly passionate about bringing fashionable and fun children’s wear that can be worn casual and dressed up. We have worked together all our lives from ASB, Girls' League, traveling, and now raising our kids together. Starting Joy + Love is nothing short of destiny. One evening, it came up that we had individually been planning on starting a business on kids clothing with a similar vision in mind.
 
Joy + Love was born.
 
Cheryl is wife to Arvie, mom to Kaleo and Makoa, business woman and entrepreneur. She earned her bachelors in Sociology from CSUF where she worked for an educational center as their Sales/Marketing Director. She also went to school to become a Respiratory Care Practitioner and currently practices at a world renowned hospital.
 
Cheryl loves binge watching Netflix shows, Instagram, traveling to tropical islands, Sephora, spending time with family and trying new exciting restaurants. Having two crazy boys started her obsession with boys fashion and dreams of working from home to spend more time with her kids.
 
Hanh is wife to Don, business woman, entrepreneur and wedding photographer. She graduated from CSUF in Sociology. She is also the Stylist & Buyer for Morning Lavender, a women’s online clothing boutique. After buying women's clothing/accessories, she found that there was a need for fun, girly children's clothes and there started her passion to co-found Joy + Love.  
 
Hanh loves Korean dramas, spring rolls, traveling around the world, bows and gold on everything and being creative. 
 
Karen is wife to Phil, mom to Julia and Hannah, business woman, and entrepreneur. She graduated from UCLA in Business Economics and minored in Spanish. She currently works as Marketing Director for a regional general contracting company. Having two little girls started her obsession w/ toddler girl's fashion & building a future for them.
 
Karen loves traveling, gardening, designing and pretty much doing all things creative.   
 
We are no strangers to spending many hours obsessing over kids fashion and having spent way too much money and time on kids everything. We decided to merge our collective love for business, children's clothing and design to start Joy + Love with an idea to offer trendy clothes at an affordable cost.
 
Thanks for stopping by and we hope you find something you love!
 
Cheryl, Hanh & Karen
Joy + Love